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Valentine In Nepal: Rose Flower Sales To Go Down By Rs 60 Lakh

“During previous years, Valentine vibes would arrive one week ahead of February 14. Gift and flower shops would have got thronged. But the situation is totally different this year. The market is down by more than 40 percent,” said Kumar Kasaju Shrestha, chairperson of Nepal Floriculture Business Association.

By N24 Correspondent, KATHMANDU:- Coming February 14 this year, the rose flower sales for this time around would slip by more than Rs 60 lakh in Nepal, thanks – or no thanks – would flatly go to the Covid-19 pandemic.

In this age of globalization, where ideas get exchanged, where yoga of the east becomes a cult of the west and Valentine Day of the west turns into a cult of the east, Nepal, too, could not be free from the pleasant vibes of the globalization.

Even a few years ago, couples would feel uncomfortable to hold hand in hand and walk in the public. The situation is different now, as people have started expressing their love and affection publicly and celebrating a day like Valentine with much enthusiasm and reverberation.

Flower business in Nepal booms either in festivals like Dashain and Tihar, or during a Valentine Day. Among all flowers, rose has an important place specially during the Valentine Day.

“During previous years, Valentine vibes would arrive one week ahead of February 14. Gift and flower shops would have got thronged. But the situation is totally different this year. The market is down by more than 40 percent,” said Kumar Kasaju Shrestha, chairperson of Nepal Floriculture Business Association.

Last year, 200,000 stems of roses were sold in the Nepalese market, but for this year, it is estimated that only 120,000 stems of roses will be sold in the market.

Likewise, the transaction for last year’s rose sales stood at Rs 1 crore and 60 lakh, but for this year, it will settle at around Rs 1 crore only.

Nepal produces only 20 percent of the rose flowers, while 80 percent is imported either from India or a third country.

Of late, flower farms have been developed in 153 hectares of land in 43 districts, while rose farms are mostly concentrated in Kathmandu valley, Kavrepalanchok and Chitwan districts.

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